Naturally You!

Based in the DFW, Shelby Rowan is the owner of Rowan Beauty. She is known for her light handed, naturally chic and noticeable bridal hair and makeup. With a decade of experience serving over 300 brides throughout the DFW and beyond. Her attention to every detail is what makes her style so unique and specialized. 

Shelby’s signature style is natural but elevated. She has worked alongside many brides who had a vision to be the most stunning and naturally noticeable version of themselves. Shelby’s application is light and airy achieving a polished and flattering feel for brides. Natural but beautiful!   

Shelby offers a variety of full-service bridal packages designed to provide a seamless, stress-free wedding day experience. Whether you need hair and makeup for just yourself or your entire bridal party, Shelby is there to create a relaxed and supportive beauty experience from the moment you book until you say I do. In addition to wedding day services, she also offers hair and makeup for your rehearsal dinner, bridal shower, portraits, or welcome party so you can look and feel your best throughout your entire wedding planning experience.

DALLAS - FORT WORTH

bridal hair + make up artist

Bridal model holding flowers looking over her shoulder.
Bridal model with a sophisticated updo.

she’s a timeless bride

On your wedding day my goal is to create for you a natural, chic, effortless, and elevated version of yourself. This is about creating a look that is customized and suitable to your unique features and not just a copy and pasted look that takes away from you feeling like yourself.

Bride looking over her shoulder.

My goal

I want you to look amazing in person and in your photos. I love to create timeless bridal looks that you can look at 10 years from now and still love your hair and makeup. The experience you have with me needs to leave you feeling so confident on your wedding day…like the most beautiful version of yourself!

Bride and groom embracing on the sidewalk with flowers.

Let’s talk about your experience with Rowan Beauty! It is a beauty journey from the moment you sign your contract until your wedding day. We get to spend a lot of time and beauty appointments together: engagement photos, bridal showers, the welcome party, and rehearsal dinner and finally the wedding day! I want to make sure that your entire experience is special.

Rowan Beauty couple embracing each other.

The rowan Beauty bridal Concierge Experience

Each of my brides receives a concierge experience from the moment they book.

From the moment you book, you receive a welcome email from me with all the expectations from me leading up to the wedding day.

Six months before the wedding day, my brides receive monthly emails with helpful beauty tips for hair and skin to prepare them for the wedding day.

A 2-3 hour bridal trial that allows you to experience your hair and makeup in depth. This is my favorite part! Such an exciting appointment and many of my brides schedule this on the day they do portraits or the bridal shower.

A curated beauty timeline just for you so that on the wedding day you can just show up, relax, and enjoy your favorite people while getting pampered.

I coordinate with you, your planner and photographer so that everything runs smoothly and on time for the wedding day.

Of course from the time you book until you say I do, you have my full support through all the excitement, nerves, and happy tears. I got you gf!

Rowan Beauty bride looking to the left on her wedding day.